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1034
Fairview Ave. Apt. 204,Bowling Green,OH 43402• Email: burrisj@bgnet.bgsu.edu • Phone:419-957-4831 |
Education
: |
Bowling Green State University, Bowling Green, Ohio |
| Masters of Business Administration ; July 2004-August 2005 | |
| • Cumulative GPA: 3.16 | |
| Bowling Green State University, Bowling Green, Ohio | |
Bachelor of Science in Education; August 1998-August 2003 |
|
| • Major in Sport Marketing | |
| • Minor in Marketing | |
| • Cumulative GPA: 3.25 |
Experience: |
Marketing and Sales Representative | July 2003-Dec 2004 |
| Athletic Department,Bowling Green State University | Bowling
Green, OH |
|
| • Managed sales effort for hospitality tailgate area and placement of tent orders- | ||
increased group sales by 25% in 2003-04 |
||
| • Created football and hockey corporate ticket brochures using Adobe Photoshop and | ||
| PageMaker software | ||
| • Developed and implemented student marketing plan for football– set student | ||
| attendance record averaging over 7,500 per game | ||
| • Coordinated university Ebay online auction in conjunction with OCSN – generated over | ||
| $4,000 | ||
| • Devised and managed promotional activities to create awareness in conjunction with | ||
| athletic department | ||
| • Organized group ticket sales campaign and the prospecting of new customers for all | ||
| revenue producing sports – set single season record for total attendance for football | ||
| Athletic Camps Director | ||
| Athletic Department,Bowling Green State University | Bowling
Green, OH |
| • Accounted, tracked and deposited over $500,000 in annual revenue for all 37 athletic | ||
| camps | ||
| • Responsible for pre-arranging facilities, dining and housing for 23 summer athletic | ||
| camps | ||
| • Negotiated terms of contracts for camps as well as fulfillment | ||
| • Hired, scheduled and managed 14 certified trainers | ||
| Athletic Marketing & Corporate Relations Intern | May 2003-July 2003 | |
| Athletic Department, Miami University | Oxford, OH | |
| • Wrote sponsor proposals and term agreements while contributing to the corporate | ||
| sponsorship program | ||
| • Coordinated revision of corporate partnership sales and media kit | ||
| • Managed fulfillment process of sponsor signage, radio and print advertisements | ||
| • Assisted with development of Hawkheads Student Fan Club | ||
| Athletic Marketing Student Intern | May 2002-March 2003 | |
| Athletic Department,Bowling Green State University | Bowling Green, OH | |
| • Contributed to the execution of season and group ticket sales campaign | |
| – increased attendance by 20% | |
| • Developed and planned “Take a kid to a game” promotion with nearly 1000 local kids | |
| participating | |
| • Coordinated distribution of various marketing materials such as posters and schedule | |
| cards | |
| • Composed correspondence, promotion letters, and direct mail pieces | |
| • Assisted with set-up of hospitality tailgate area, in-game promotions and event | |
| management | |
Other: |
• Serve as graduate assistant in Marketing, Member of MBASA. |
| • Work as graduate supervisor for university library. | |
| • Averaged 35+ hours per week working at Kohls Distribution Center as a status/ | |
| receiver (5yrs) and serving as an assistant varsity track coach at McComb High | |
| School (4yrs) while attending school full-time during undergrad. |
Professional Awards: |
• Developed Awards Packet for Submission & Assisted Marketing Office in |
Execution of List Activities |
|
| • 2003-04 National Association of Collegiate Marketing Administrators (NACMA) | |
| Best in Nation Award Winner (mid-level school) – Best Sponsor Follow-Up Report | |
| • 2003-04 NACMA Best in Nation Award Runner-Up (mid-level school) | |
| – Best Activation Program with a Sponsor, Best New New Revenue Generating Idea | |
| and Best Student Promotion | |
| • 2003-04 Central Collegiate Hockey Association “Marketing Campaign of the Year” | |
| – Falcon Hockey Celebrate the Tradition |
Computer
Skills: |
• Proficient using Microsoft Word, Powerpoint, Excel, Adobe Photoshop and |
| Pagemaker as well as Minitab statistical software | |
References:
|
Available on request. |